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OverviewFull Product DetailsAuthor: Norton Paley (Locust Valley, New York, USA)Publisher: Taylor & Francis Inc Imprint: CRC Press Inc Edition: 2nd edition Dimensions: Width: 17.80cm , Height: 2.80cm , Length: 25.40cm Weight: 0.925kg ISBN: 9781574442342ISBN 10: 1574442341 Pages: 448 Publication Date: 30 April 1999 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsThis book is a pragmatic examination of a 21st century manager, and the second edition of this book updates the reader to the latest techniques in developing competitive strategies. --European Foundation for Management Development Promo Copy The Manager's Guide to Competitive Marketing Strategy is the ultimate weapon in helping a company increase market share. - Atlanta, Georgia Constitution nager's Guide to Competitive Marketing Strategy is the ultimate weapon in helping a company increase market share. - Atlanta, Georgia Constitution Author InformationNorton Paley Tab Content 6Author Website:Countries AvailableAll regions |