Make Products That Matter: A practical guide to understanding customer and user needs
Author:   Chloe Sharp
Publisher:   BIS Publishers B.V.
ISBN:  

9789063696849


Pages:   280
Publication Date:   09 November 2023
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Make Products That Matter: A practical guide to understanding customer and user needs


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Author:   Chloe Sharp
Publisher:   BIS Publishers B.V.
Imprint:   BIS Publishers B.V.
ISBN:  

9789063696849


ISBN 10:   9063696841
Pages:   280
Publication Date:   09 November 2023
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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"Dr. Chloe Sharp is a seasoned expert in product, user and market research. Through her innovation consultancy, she has helped charities, start-ups, and small businesses bring their ideas to life. Her diverse career and academic qualifications, including a PhD specializing in grounded theory, have informed the creation of ""Make Products That Matter,"" which is centred around the INSIGHT framework she developed."

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