Overview

"""An accessible, confidence-boosting, step-by-step approach that will help authors get their books into people's hands, and their ideas into reader's minds."" -Scott Detrow, weekend host of ""All Things Considered"" Are you a nonfiction book author with a powerful message to share with the world? Do you dream of becoming a thought leader, increasing your book sales, and leaving a lasting impact on your readers? Whether your goal is to inspire, educate, or entertain, Make a Big Impact with Your Book equips you with strategies to make your mark as an author. Melanie Herschorn, book marketing expert, award-winning journalist, and former celebrity publicist, brings her years of expertise to the forefront in this essential guide, offering a treasure trove of proven marketing strategies tailored specifically for nonfiction book authors. Make a Big Impact with Your Book is your roadmap to achieving long-term success in the competitive world of publishing, whether you're in the midst of writing, or you're already published and have seen little traction. Inside, you'll find: Expert insights for building awareness and credibility in your field Targeted marketing techniques and innovative ways to reach your ideal audience How to stand out in a crowded market and avoid marketing fails Strategies to increase books sales and leave a profound impact on the world Author success begins with a plan; start your journey towards making a big impact. Your readers are waiting to be inspired!"

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A book marketing strategist for nonfiction and children's book authors who want to build a business using their book as the foundation, Melanie Herschorn's ideal clients are worldwide coaches, consultants, and experts who have published a book and have a desire to amplify their authority.With her extensive background as a celebrity publicist, award-winning journalist in radio, print, and television, and as a cutting-edge clothing designer and entrepreneur, Melanie uniquely supports authors to develop their online presence, build a vibrant audience, step into thought leadership, and create a big impact with their book. Melanie earned a master's degree in journalism from the Annenberg School for Communication and Journalism at the University of Southern California where she graduated first in her class.Growing up in Canada, Melanie has lived on both US coasts and now resides in Arizona with her husband, daughter, and son, along with her Cavalier King Charles spaniel, Marty McDog, and Phoebe, the Siberian cat.

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