Overview

Brutally honest. Refreshingly human. Surprisingly practical. Lost in Transformation exposes the hidden leadership blind spots quietly derailing even the best-intentioned change efforts. Drawing on decades of experience leading organizational change across global companies-and interviews with CEOs, founders, and frontline leaders-Rupert Brown delivers a candid, emotionally intelligent manifesto for doing transformation differently. Forget the glossy frameworks and ""burning platforms."" This is a book for leaders who are tired of pretending they have it all figured out-and ready to lead with empathy, self-awareness, and courage instead. You'll discover: Why the knowing-doing gap persists, even among seasoned leaders How to navigate crisis without becoming addicted to it The overlooked power of emotions, timing, and trust in organizational change What it means to transform without losing yourself (or your people) How to get out of your own way-and invite others into theirs Backed by organizational psychology, packed with real-world stories, and written in a voice that's as insightful as it is relatable, Lost in Transformation is a must-read for modern leaders, HR and People professionals, and change-makers navigating complexity. ""If youʼre leading transformation and feel like the reality doesnʼt match the slide deck, this book is for you.ˮ -Marshall Goldsmith, Thinkers50 #1 Executive Coach & New York Times bestselling author of The Earned Life, Triggers, and What Got You Here Wonʼt Get You There.

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Reviews

""If youʼre leading transformation and feel like the reality doesnʼt match the slide deck, this book is for you.ˮ - Marshall Goldsmith, Thinkers50 #1 Executive Coach & New York Times bestselling author ""Lost in Transformation is engaging, insightful, slightly irreverent and even entertaining.ˮ - Steve Wyatt, Professor of Leadership, University of Bath ""A long overdue manifesto for thinking about leadership and change differently.ˮ - Chip Conley, NYT bestselling author & co-founder, Modern Elder Academy ""A great thought-provoking read that made me deeply reflect on my own efforts to deliver change.ˮ - Paul Davies, CEO, Carlsberg Britvic ""Brutally honest and refreshingly human, Lost in Transformation shines a light on the blindspots that quietly derail change. A must-read for leaders who want to transform with empathy and self-awareness."" - Navid Nazemian, Ranked as World's #1 Executive Coach & Bestselling Author of Mastering Executive Transitions

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