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9780997931136

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Ronald Joseph Kule first published an edition of a sales training book in four languages in 2009. He has since co-authored, authored, ghostwritten and published eight more books, as well as performed as a keynote speaker in 17 of the 39 countries he has visited. The hallmark of Kule's success is, in his words, Caring for the prospective customer enough to accomplish the close; selling only products that I believe in; always selling the prospect in front of me; identifying those simplicities that work all the time and doing them over and over and over again. Co-author Arte Maren, also a business consultant for decades and seminarist of international renown, has lectured in 39 countries. He conducts seminars on personal development, personnel, sales, and organization. His client list includes Bank of America, Nestle Corporation, AAMCO, and hundreds of small-business, professional associations and franchises.

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