Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990
Author:   Mark Leysen
Publisher:   IngramSpark
ISBN:  

9781088156612


Pages:   72
Publication Date:   20 June 2023
Format:   Paperback
Availability:   Available To Order   Availability explained
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Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990


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Overview

Whether you are a student, professional or just an interested reader intrigued about typography, design, art, logos, and copywriting, you will find this fully-illustrated book an informative look into the inner workings of what makes advertising succeed. From combining the key elements of copy plus art to build an advertisement, through its presentation and into billing (and a lot in between), LEYSEN/JOHNSTON Advertising presents samples of award winning ads, and shares behind the scenes anecdotes of how certain concepts were developed.

Full Product Details

Author:   Mark Leysen
Publisher:   IngramSpark
Imprint:   IngramSpark
Dimensions:   Width: 18.90cm , Height: 0.50cm , Length: 24.60cm
Weight:   0.191kg
ISBN:  

9781088156612


ISBN 10:   1088156614
Pages:   72
Publication Date:   20 June 2023
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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