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9781907643903

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"'This idea of pragmatism goes far beyond the conventional uses of today, but is a historically enduring principle that harnesses the deep intuition of our own perceptions and experiences and integrates it with the rapidly changing currents that surround us. Ron Nahser's remarkable effort to resurrect this profound philosophy in the business world is a bold and noble move and, when applied effectively, will bring forth better, more significant decisions that will enhance both our physical and our spiritual well-being"". Dr. Stephen R. Covey - if only all business executives were to read and comprehend 'Learning to Read the Signs', the world would be a dramatically a better place, and corporations would be far more resilient and better prepared to manage present and future challenges.' Georg Kell - Executive Director, UN Global Compact Secretariat"

'This idea of pragmatism goes far beyond the conventional uses of today, but is a historically enduring principle that harnesses the deep intuition of our own perceptions and experiences and integrates it with the rapidly changing currents that surround us. Ron Nahser's remarkable effort to resurrect this profound philosophy in the business world is a bold and noble move and, when applied effectively, will bring forth better, more significant decisions that will enhance both our physical and our spiritual well-being"". Dr. Stephen R. Covey - if only all business executives were to read and comprehend 'Learning to Read the Signs', the world would be a dramatically a better place, and corporations would be far more resilient and better prepared to manage present and future challenges.' Georg Kell - Executive Director, UN Global Compact Secretariat

'This idea of pragmatism goes far beyond the conventional uses of today, but is a historically enduring principle that harnesses the deep intuition of our own perceptions and experiences and integrates it with the rapidly changing currents that surround us. Ron Nahser's remarkable effort to resurrect this profound philosophy in the business world is a bold and noble move and, when applied effectively, will bring forth better, more significant decisions that will enhance both our physical and our spiritual well-being . Dr. Stephen R. Covey - if only all business executives were to read and comprehend 'Learning to Read the Signs', the world would be a dramatically a better place, and corporations would be far more resilient and better prepared to manage present and future challenges.' Georg Kell - Executive Director, UN Global Compact Secretariat

Author Information

F. BYRON NAHSER is MD for Corporantes, Inc. and Provost Emeritus of Presidio School of Management, San Francisco. He lectures on business values, marketing strategy, social responsibility and sustainable management.

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