Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn and Twitter for Business

Author:   Linda Coles
Publisher:   John Wiley & Sons Australia Ltd
ISBN:  

9780730377665


Pages:   248
Publication Date:   27 March 2012
Format:   Paperback
Availability:   Awaiting stock   Availability explained


Our Price $84.48 Quantity:  
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Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn and Twitter for Business


Overview

Full Product Details

Author:   Linda Coles
Publisher:   John Wiley & Sons Australia Ltd
Imprint:   Wrightbooks
Dimensions:   Width: 13.80cm , Height: 1.20cm , Length: 21.00cm
Weight:   0.266kg
ISBN:  

9780730377665


ISBN 10:   0730377660
Pages:   248
Publication Date:   27 March 2012
Audience:   General/trade ,  Professional and scholarly ,  General ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   Awaiting stock   Availability explained

Table of Contents

About the author ix Acknowledgements xi Introduction xiii Opening story xv Day 1: What is social media? Policy, plan and profi tability 1 Day 2: Facebook basics and content ideas 29 Day 3: LinkedIn basics and networking using LinkedIn 55 Day 4: Twitter basics and using Twitter for your business 87 Day 5: Online etiquette and preserving your reputation 115 Day 6: YouTube explained 137 Day 7: Making your website work and promoting your social media efforts 161 Wrap 183 Appendix A: Faith s Flowers social media plan 185 Appendix B: Useful resources 189 Appendix C: Glossary 193 Index 197

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Author Information

Linda Coles is a social media specialist helping businesses make the most of online tools togrow their customers and networks. Bonus resources can be downloaded from the author's website.

Tab Content 6

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