Landing Page Optimization For Dummies

Author:   Martin Harwood ,  Michael Harwood
Publisher:   John Wiley and Sons Ltd
ISBN:  

9780470502112


Pages:   408
Publication Date:   02 October 2009
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Our Price $79.17 Quantity:  
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Landing Page Optimization For Dummies


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Overview

Turn landing pages into profits with the right tools Successful landing pages don't happen by accident, they follow a carefully crafted formula. If you want to convert visitors to your site into sales, it's crucial to understand how to design, monitor, and maintain your landing page. This straightforward, plain-English guide shows you how to cover all the bases-from the visual layout, to using language effectively, to linking strategies, and more. The book is packed with practical tips and techniques, it also identifies common mistakes and pitfalls you should avoid. The book features a valuable $50 coupon off the price of a site diagnosis and webinars on the author's website. Discover the power of language and how to use it as a call to action Start predicting customer browsing behavior Diagnose current problems with your landing page Create a unified marketing message between the search engine result and landing page Examine common optimization approaches Master specific tools for tracking results and follow strict maintenance procedures If you want to make your landing page more appealing, this book provides clear, hands-on explanations and information that you can put to use immediately.

Full Product Details

Author:   Martin Harwood ,  Michael Harwood
Publisher:   John Wiley and Sons Ltd
Imprint:   John Wiley & Sons Ltd
Dimensions:   Width: 19.10cm , Height: 2.10cm , Length: 23.40cm
Weight:   0.612kg
ISBN:  

9780470502112


ISBN 10:   0470502118
Pages:   408
Publication Date:   02 October 2009
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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