Overview

"How to Recession Proof Your SalesIf you are a CXO or Sales Executive from any sized company, this may be the most important book you read this year. Land and EXPAND shares six strategies for businesses who are serious about growth. Firms of all sizes can benefit from these strategies. These simple battle tested, proven strategies will help you grow revenues and profitability - and the best part is you can get started today. It's more than just about profit though. You will also learn: Why focusing on signing new customers is NOT the fastest way to grow revenue Say Goodbye to small 5-20% conversion rates, and say hello to 60-70% with this one small adjustment What to do if you want to 10X your customer value 6 Ways to Start Increasing Your Top and Bottom Line Now How to significantly reduce customer acquisition costs Use the easy-to-implement gap analysis to accelerate current customer spending Where to find low hanging fruit (clients) that will spend 67% more than others Yes, that's a wealth of information, but it gets better because you're also getting the Land and EXPAND Framework Checklist, so you can start implementing right away. ""Among the biggest challenges for a go-to-market organization is limiting churn and expanding its footprint in existing clients. Patricia's book is an excellent roadmap to making this expansion a reality. A must-read for sales leaders in all industries."" - Bruce Dahlgren, CEO MetricStream Focus on improving your top and bottom line today!"

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9781952233180

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