Knowledge@Wharton: On Building Corporate Value
Author:   Mukul Pandya ,  Harbir Singh ,  Robert E. Mittelstaedt ,  Eric Clemons
Publisher:   John Wiley and Sons Ltd
ISBN:  

9780471008309


Pages:   240
Publication Date:   18 October 2002
Format:   Hardback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Knowledge@Wharton: On Building Corporate Value


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Author:   Mukul Pandya ,  Harbir Singh ,  Robert E. Mittelstaedt ,  Eric Clemons
Publisher:   John Wiley and Sons Ltd
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.00cm , Height: 2.20cm , Length: 23.30cm
Weight:   0.464kg
ISBN:  

9780471008309


ISBN 10:   0471008303
Pages:   240
Publication Date:   18 October 2002
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Unknown
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Introduction: You Cannot Violate the Laws of Economics. PART I: FRAMEWORK. 1. A Hare, a Tortoise, and the Business of Buying Groceries Online. 2. Creating Internet Strategies for Competitive Advantage. 3. Customer Behavior and Internet Strategies. 4. Managing Risks in Internet Strategy. PART II: EXPERIENCE. 5. How an Internet-Based Strategy Affects Financial Services. 6. Internet Strategy and the New Media. 7. Post Mortem: Lessons from the Online Stamp Market. 8. Online Exchanges: Do They Have a Future? Conclusion: Sustaining Competitive Advantage Amid Uncertainty. Appendix: Selected Readings. Endnotes. Index.

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KNOWLEDGE@WHARTON (http://knowledge.wharton.upenn.edu) is a biweekly online resource that offers the latest business and finance insights and research, including analysis of current trends, interviews with industry leaders, perspectives from the Wharton faculty, and information from Wharton seminars and programs. With a subscriber base of 180,000 registered users in more than 189 countries, Knowledge@Wharton is recognized worldwide as a leading source of unique and timely information on the global business marketplace. MUKUL PANDYA is the Executive Editor of Knowledge@Wharton. HARBIR SINGH is Chair of the Management Department at the Wharton School and has published articles in the California Management Review and the Strategic Management Journal. ROBERT E. MITTELSTAEDT is Vice Dean and Director of the Aresty Institute of Executive Education at the Wharton School. He is also a published author. ERIC CLEMONS is a distinguished professor at the Wharton School and a published author.

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