Overview

What if everything you were told about war was only half the story? Leaders call it duty. Historians call it ideology. But strip away the speeches, the flags, and the righteous fury - and what you almost always find underneath is something far simpler and far more unsettling: Someone. Somewhere. Stood to gain. Joy Over Peace is the book that names the thing we have been circling for centuries. It is a rigorous, deeply human investigation into how profit - not passion, not patriotism, not religion - has quietly engineered most of the world's great conflicts. From the spice wars of colonial Indonesia to the oil wars of the modern Middle East, from tariff battles that destabilized democracies to defense contracts that made prolonged bloodshed economically rational, this book follows the money - all the way to where the bodies fall. But this is not a book about despair. It is a book about design. Because if conflict can be built into an economic system, it can also be engineered out of one. And around the world, in places most headlines never reach, people are already doing exactly that. Inside, you will discover: Why the Banda Islands massacre of the 17th century was not about religion - it was about nutmeg, and what that reveals about every resource war since How Bhutan's Gross National Happiness framework rewired an entire government to measure what money cannot - and why the UN took notice The Kalundborg Symbiosis: the Danish industrial town where one company's waste became another's raw material - and what it proved about circular economics at scale Why the Mondragon Cooperative survived Spain's 25% unemployment crisis while conventional corporations collapsed around it What the ozone layer proves about humanity's ability to cooperate under pressure - and why it is the most underreported success story in modern history How the Marshall Plan's generosity after World War II achieved what Versailles's punishment could not: lasting peace - and what that tells us about the economics of reconciliation The Preston Model: how one of Britain's most depressed cities rebuilt itself not with foreign investment but by redirecting its own institutions' spending toward its own people Spanning history, economics, behavioral science, and political philosophy, Joy Over Peace builds toward its most radical and most practical argument: that a people-first economy - one that measures wellbeing, rewards cooperation, and prices the true cost of conflict - is not utopian idealism. It is the only model proven to deliver durable prosperity without sowing the seeds of the next war. This is the book for the reader who senses something is fundamentally broken - and wants to understand, with clarity and conviction, what it is and what comes next. The profit-over-peace cycle has run long enough. The evidence for a different world is already in. Joy Over Peace is the map.

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