Overview

It's Your Way, or the HI Way Presence. Vision. Capacity. Resource. Trigger. Five simple words: Can the road to success really be so simply summed up? Yes, and leadership and brand expert Brian Kagan explains exactly how in the business and economics bible, It's Your Way, or the HI Way: The 5 Ways High Impact Leaders Excel. Kagan turns traditional decision-making on its head, taking the focus from leader-centric thinking to a more customer-focused approach. Whether you're a decision maker in a multi-million-dollar enterprise or the head of a small non-profit, you learn the person-to-person mindset you need to drive your personal and business success. It's Your Way, or the HI Way places Kagan's 35 years of branding experience and insight squarely at the feet of prospective business leaders in a user-friendly format. A how-to for the high-powered, the book provides clear, action-oriented solutions to get entrepreneurs, businessmen, and businesswomen on the HI (High Impact) Way to powerful results.

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9781478717959

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Brian Kagan: A leadership and brand expert who, for thirty-plus years, has served a range of clients such as Ford Motor Corporation, FedEx, Westin Hotels, Reba McEntire, Tim McGraw, Academy of Country Music, EMI Music Group, Trammell Crow Company, and PBS Television. He is passionate about advising and motivating leaders to discover and release the power of their unique story. Kagan's professional style is driven by a natural talent for guiding leaders and organizations through an interactive process of taking the time to ask the right questions, facilitating robust dialogue, vision casting, uncovering hidden leadership potential, defining an organization's individual Brand DNA and Brand Story, and offering relevant, practical and measurable go-forward actions. Focusing on transformational change, Kagan forms and leads internal brand leadership teams whose responsibility it is to direct the defined solutions throughout an organization. It's one thing to come up with a breakthrough idea; its another thing to break free of ineffective internal habits that impede individuals and organizations from realizing their full potential, believes Kagan.

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