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OverviewBe Part of the Conversation! The Internet has extended the reach of people networks through online technology. Participating in that conversation requires changing existing paradigms for companies internally and targeting markets externally. Compete on a more level playing field by *Listening to the conversations between partners, employees and customers *Qualifying and quantifying your company's perspective *Applying what you have learned to target your market effectively ...all through the Internet! Full Product DetailsAuthor: Barbara Cox, Ph.D. , William KoelzerPublisher: Pearson Education (US) Imprint: Pearson Dimensions: Width: 16.60cm , Height: 0.50cm , Length: 22.70cm Weight: 0.054kg ISBN: 9780131133150ISBN 10: 0131133152 Publication Date: 15 August 2003 Audience: College/higher education , Tertiary & Higher Education Format: Undefined Publisher's Status: Out of Print Availability: Out of stock Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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