International Journal of Bank Marketing: Consumer Confidence in Financial Services After the Crunch: New Theories and Insights

Author:   Sally McKechnie
Publisher:   Not Avail
ISBN:  

9786613208897


Pages:   184
Publication Date:   15 April 2011
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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International Journal of Bank Marketing: Consumer Confidence in Financial Services After the Crunch: New Theories and Insights


Overview

A unique ebook which evaluates and reassess the marketing strategy of banks in an era of unprecedented economic downturn

Full Product Details

Author:   Sally McKechnie
Publisher:   Not Avail
Imprint:   Not Avail
ISBN:  

9786613208897


ISBN 10:   6613208892
Pages:   184
Publication Date:   15 April 2011
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

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Tab Content 6

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All regions
Latest Reading Guide

NOV RG 20252

 

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