Internal Marketing
Author:   Salvado Ouana ,  Verónica Mpanda
Publisher:   Our Knowledge Publishing
ISBN:  

9786209556548


Pages:   72
Publication Date:   29 January 2026
Format:   Paperback
Availability:   Available To Order   Availability explained
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Internal Marketing


Overview

Internal marketing is based on the idea of considering employees as internal customers, as they are the guarantors of the company's continuity in the medium and long term, i.e. in the first instance, ideas must be sold to employees. There is an urgent need to value each employee's idea and free them to make decisions within their area of activity. If employees wear the company's ""jersey"", they will give their best and this will lead to business success.

Full Product Details

Author:   Salvado Ouana ,  Verónica Mpanda
Publisher:   Our Knowledge Publishing
Imprint:   Our Knowledge Publishing
Dimensions:   Width: 15.20cm , Height: 0.40cm , Length: 22.90cm
Weight:   0.109kg
ISBN:  

9786209556548


ISBN 10:   620955654
Pages:   72
Publication Date:   29 January 2026
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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