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9781845418632

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This fascinating study explores a minority population seeking to retain its identity, values and culture while performing their 'otherness' for millions of visitors annually and in a situation of unbalanced relations of power. Su's insightful analysis of tensions between national and international ICH discourses and policies and the locals' 'practitioner ICH making' will prompt readers to consider heritage tourism discordances elsewhere. * Helaine Silverman, University of Illinois, USA *

This fascinating study explores a minority population seeking to retain its identity, values and culture while performing their 'otherness' for millions of visitors annually and in a situation of unbalanced relations of power. Su’s insightful analysis of tensions between national and international ICH discourses and policies and the locals’ 'practitioner ICH making' will prompt readers to consider heritage tourism discordances elsewhere. * Helaine Silverman, University of Illinois, USA * Based on empirical work from Yunnan Province, China, this singular volume delivers thoughtful insights into authenticity, cultural sustainability, commoditization, management challenges and opportunities, and many other profound concepts in ways other scholars heretofore have been unable to do. This book must have a place on the desks and reading lists of everyone interested in intangible heritage and tourism. * Dallen J. Timothy, Arizona State University, USA *

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Junjie Su holds a PhD from the Cultural Heritage Centre for Asia and the Pacific, Deakin University, Australia. He is Associate Professor at the School of Ethnology and Sociology and Director of the Yunnan Provincial Research Base of Intangible Cultural Heritage, Yunnan University, China. His research interests include cultural heritage, heritage tourism, museum and arts management, cultural and creative industries and the sociology of heritage. 

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