Overview

Newly adapted for audio. Information architecture (IA) is far more challenging-and necessary-than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond. To guide you through this broad ecosystem, this popular guide-now in its fourth edition-provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message. This book includes: An overview of IA and the problems it solves for creating effective digital products and services A deep dive into IA components, including organization, labeling, navigation, search, and metadata Processes and methods that take you from research to strategy, design, and IA implementation

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9798228722279

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Author Information

Lou Rosenfeld is an independent information-architecture consultant. He has been instrumental in helping establish the field of information architecture and in articulating the role and value of librarianship within the field. He played a leading role in organizing and programming the first three information architecture conferences. Peter Morville is president of Semantic Studios, an information architecture, user experience, and findability consultancy. Since 1994, he has advised such clients as AT&T, Harvard, IBM, the Library of Congress, Microsoft, the National Cancer Institute, Vodafone, and the Weather Channel. He co-authored information architecture's best-selling book, Information Architecture for the World Wide Web. Jorge Arango is an information architect with twenty years of experience designing digital products and services. He is a partner in Futuredraft, a digital design consultancy, and has served the global UX community as president and director of the Information Architecture Institute.

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