Overview

Full Product Details

Author:   James A. Barton ,  Matt Webb
Publisher:   Practical Inspiration Publishing
Imprint:   Practical Inspiration Publishing
Edition:   2nd edition
Dimensions:   Width: 15.60cm , Height: 1.40cm , Length: 23.40cm
ISBN:  

9781788609265

ISBN 10:   1788609263
Pages:   254
Publication Date:   10 March 2026
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Introduction – Sales is Dead, Selling Is Alive Part 1 – The foundations of Infinite Selling Chapter 1 – The Infinite Seller – A Guide, Not a Dictator The Attributes of the Infinite Seller Being Digitally Literate Being Buyer Focused Being Agile Strategic Thinker Being a Continuous Learner Being Revenue Oriented Being Values-Driven Attributes to Actions Chapter 2 – Mental Fitness – The Foundation of Sales Performance Build Your Core Mental Fitness or Mental Health Improved Focus and Concentration Better Emotional Control Improved Creativity Better Customer Relationship Management Increased Resilience Make Mental Fitness the Centre of Your Selling Skills Talk about It Chapter 3 – Revenue, Not Sales Sales Is dead – Long Live Revenue One for All The Truth about CROs The Infinite Motion Grit or Quit Importance of Influence Chapter 4 – How Big Is Your Pie? Scarcity or Abundance Breaking Bad Fun or Folly Fight, Flight, or Fright More pie, vicar? Carrots, Sticks, and Cabbages Part 2 – The INFINITE Methodology Chapter 5 – A map, Not a Process Maps vs Routes This Is a No-Sherpa Zone Who Are You? Fuel or Friction – Why Deals Can Stall The Shortest Route Is Not Always the Best Building Your Map Chapter 6 – The Infinite Methodology What Is a Methodology Anyway? Why Qualification Matters More Than Anything Else INFINITE – It’s All in the Name Chapter 7 - I – How do we generate INTEREST? Chapter 8 - N – How can we best establish the NEED (for the product and/or next step)? Chapter 9 - F – How can we reduce the FRICTION? Chapter 10 - I – How can we understand the buyer’s INTENT and they understand ours? Chapter 11 - N – How can we help them NAVIGATE to discover the best solution for them? Chapter 12 - I – How can we INSPIRE them to take action and the next step? Chapter 13 - T – How can we ensure our TIMING is right? Chapter 14 - E – How can we help them EXECUTE on their chosen step? Part 3 – Infinite results, endless flow Chapter 15 – Measuring the Results From Chaos to Calm The 3 V’s The Power of Incremental Change Measure Beyond the Number Chapter 16 – Revenue Realisation The Only Conversation That Matters Death to Coaching The MENTOR Model Ease and Flow

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Author Information

Heading up Revenue Solutions at the multi-award-winning Mentor Group, James brings over 25 years of commercial, sales, sales enablement, technology and enablement development experience and is focused on developing the next generation of digital enablement and applications to drive revenue performance for clients across the globe. As CEO at the multi-award-winning Mentor Group, Matt brings over 25 years of sales and sales enablement experience to clients and has a mission to help redefine the profession of selling.

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