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OverviewAn essential--and monumental--member of the Sonoran Desert ecosystem, the saguaro cactus has become the quintessential icon of the American West. In the Arms of the Saguaros shows how, from the botanical explorers of the nineteenth century to the tourism boosters in our own time, saguaros and their images have fulfilled attention-getting needs and expectations. Through text and lavish images, this work explores the saguaro’s growth into a western icon from the early days of the American railroad to the years bracketing World War II, when Sun Belt boosterism hit its zenith and proponents of tourism succeed in moving the saguaro to the center of the promotional frame. This book explores how the growth of tourism brought the saguaro to ever-larger audiences through the proliferation of western-themed imagery on the American roadside. The history of the saguaro’s popular and highly imaginative range points to the current moment in which the saguaro touches us as a global icon in art, fashion, and entertainment. Full Product DetailsAuthor: William L. BirdPublisher: University of Arizona Press Imprint: University of Arizona Press Weight: 0.272kg ISBN: 9780816552832ISBN 10: 0816552835 Pages: 232 Publication Date: 31 October 2023 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Not yet available This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release. Table of ContentsReviews“Anyone wondering how and why the saguaro cactus became emblematic of Arizona and the Southwest will find the answers here. Bird’s lavishly illustrated study is an informative and entertaining history of the creation of a southwestern icon.” - Bruce J. Dinges, judge, Southwest Books of the Year Author InformationWilliam L. Bird Jr. is a curator emeritus of the National Museum of American History, Smithsonian Institution. His interests lie at the intersection of politics, popular culture, and the history of visual display. Tab Content 6Author Website:Countries AvailableAll regions |