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Bhupinder Chahal is a professor at Yorkville University, New Westminster, BC, Canada. Dr. Arokiaraj David is currently an associate professor at SBS Swiss Business School, RAK, UAE. He has written many book chapters and articles for reputed journals. He holds a doctorate from Pondicherry Central University. He is Skilled in Analytical Skills, Curriculum Development, Employee Relations, Soft Skills, E-Learning, and Start-up mentoring. His recent research publications include Sl.no. Patents/ Journals/ Books/ Books Chapters in Nos. Number of Papers Indexed in Scopus Journal 25 Number of papers published in ABDC Journal 08 Number of Patents 08 Number of Books Published 04 Number of Book Chapters 16 Number of papers published in Springer 3 Number of articles in Web of Science (WoS) 05 Total number of published 75 Dr. Amrinder Singh , presently working with Jain (Deemed to be University) at the position of Professor in school of management studies. He is having experience of 18 years, His major subjects are marketing & research courses. He has worked on ranking and rating of University (Careers 360) and worked on Government project IDC (Institute for development and Communication). Organized many International and National conferences at University level. He has published more than 40 research papers, 17 chapters, 13 patents and one book has been published by LAMBERT Academic Publishing house for publishing. Presently guiding two candidates for PhD. Geetika Madaan is working as an Assistant Professor at a research centre in Marwadi University, Gujarat. Gurmeet Singh , With over 27 years of academic teaching experience, Professor Gurmeet Singh is a renowned scholar and academic leader. As the current Deputy Vice-Chancellor, Research and Innovation and Head of the School of Business & Management and Director of MBA and DBA Programmes at the University of the South Pacific, he has contributed over 185 articles to prominent international journals and conferences. He has a distinguished record of service, having served on the editorial boards of numerous top-ranked journals, secured significant research funding, and been recognized with various awards for his contributions to academia. Professor Singh's primary research expertise lies in the domain of Marketing. He delves into areas such as Consumer Behavior, Electronic Marketing, and the innovative intersection of Services Marketing with Artificial Intelligence. Furthermore, he possesses extensive knowledge in supply chain management and has dedicated his research efforts to SMEs (Small and medium-sized enterprises). The transformative impact of the digital era has led Dr. Singh to explore Digital Governance & Learning, with a focus on E-Governance and E-Learning platforms. His keen interest in the rapidly evolving field of Information Systems emphasizes System Development, Business Informatics, and Digital Transformation strategies. Additionally, Dr. Singh has cultivated a research niche in Tourism, studying its economic, sociocultural, and environmental implications in today's global context.

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