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INTRODUCTION Banking industry has undergone a drastic change in emerging economies. Financial activity is the major economic activity of a nation after the financial and banking sector reforms in 1991. Banks' role is now very crucial for crisis prevention, as it has intense competition not only from the Indian sector but, also from foreign banks liberty entry of foreign banks has given a new face lift for the local bank to upgrade itself technologically and also forced them to identify customer values. Any imbalance and disruption may have an impact on the entire economy. The banking industry must bring stability to the financial markets. Deregulation in the financial sector has witnessed new products like credit cards, housing finance, and derivatives. Which also generates adequate income for the banks. Through various sources.

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