Hybridization of MNE Subsidiaries: The Automotive Sector in India
Author:   F. Becker-Ritterspach
Publisher:   Palgrave Macmillan
ISBN:  

9780230206694


Pages:   302
Publication Date:   03 December 2008
Format:   Hardback
Availability:   Out of stock   Availability explained
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Hybridization of MNE Subsidiaries: The Automotive Sector in India


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Overview

MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.

Full Product Details

Author:   F. Becker-Ritterspach
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Macmillan
Dimensions:   Width: 15.20cm , Height: 2.20cm , Length: 22.90cm
Weight:   0.609kg
ISBN:  

9780230206694


ISBN 10:   0230206697
Pages:   302
Publication Date:   03 December 2008
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

Table of Contents

List of Tables List of Figures Foreword; Arndt Sorge Preface and Acknowledgements List of Abbreviations PART I THEORETICAL FOUNDATIONS Introduction Transfer and Hybridization in MNEs Subsidiary Hybridization: Conceptual and Methodological Tools PART II EMPIRICAL RESULTS India's Business Context and the Automotive Sector The Case of Maruti-Suzuki India The Case of Fiat India The Case of Mercedes-Benz India The Case of Skoda Auto India Discussion Notes and References Bibliography Index

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Author Information

FLORIAN BECKER-RITTERSPACH is Assistant Professor at the University of Groningen, The Netherlands, at the department of International Business and Management. His international career involved studies and research stays at the Humboldt University of Berlin, The New School of Social Research, New York and recently at the Social Science Research Center Berlin (WZB). Specializing on the Indian automobile industry and cross-border transfers of organizational forms and practices within the context multinational corporations, he has presented his work at various international conferences and journals.    

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