Overview

Most people suck at speaking to customers. Not because they're bad at business. Not because they don't care. But because they were taught to pitch - instead of connect. How You Speak to Customers rewires that mistake. Whether you're a founder, CEO, sales manager, consultant, or solopreneur, this book gives you the unfair advantage in a world full of noise. Built on a $1.6 billion sales pipeline and 28+ years of fieldwork by Stefan Avivson (Mister Raw), it's not theory - it's field-tested, battle-proven, and designed to get results. Inside you'll learn: How to hook attention in seconds - without sounding salesy Why emotional logic beats rational argument every time The RAW Talk Frame for structuring conversations that win The 15 RAW Laws that make people say ""yes"" How to speak in a way that earns trust fast - and keeps it This isn't just a book. It's a mindset, a method, and a movement.

Full Product Details

9798299117363

Table of Contents

Reviews

Author Information

Tab Content 6

Countries Available