Overview

The classic handbook for launching and sustaining a career that explodes the romantic notion of the starving artist, ( The New York Times ) with a brand-new chapter on Internet art marketing Now in its sixth edition, How to Survive and Prosper as an Artist is the definitive guide to taking control of your career and making a good living in the art world. Drawing on nearly three decades of experience, Caroll Michels offers a wealth of insider's information on getting into a gallery, being your own PR agent, and negotiating prices, as well as innovative marketing, exhibition, and sales opportunities for various artistic disciplines. She has also added a new section on digital printmaking and marketing in this emerging field.Most notably, this sixth edition contains an entirely new chapter: Art Marketing on the Internet. Michels offers criteria for selecting an ideal Web designer for your online portfolio and for organizing your Web presence, and shares proven methods for attracting curators, dealers, and private clients to your site. She also addresses vital legal concerns in the age of e-commerce, including copyrighting and registering your art, and finally, the appendix of resources, consistently updated online at Michels's site the Artist Help Network, is fully revised.

Full Product Details

9780805088489

Table of Contents

Reviews

Praise for the fourth edition: Provides the best overview of political and other aspects of the art world that I have ever come across. . . It is a bible that every artist should have. --Shannon Wilkinson, president, Cultural Communications, New York This book should be required reading for every exhibiting artist. --Ellen Rixford, Graphic News This self-help career book is the pick of the litter. --Donna Marxer, Artists' News Michels is filled with energy and ideas. . . Her experience is the reader's bonus. -- American Artist

Praise for the fourth edition: <br> Provides the best overview of political and other aspects of the art world that I have ever come across. . . It is a bible that every artist should have. --Shannon Wilkinson, president, Cultural Communications, New York <br> This book should be required reading for every exhibiting artist. --Ellen Rixford, Graphic News <br> This self-help career book is the pick of the litter. --Donna Marxer, Artists' News <br> Michels is filled with energy and ideas. . . Her experience is the reader's bonus. -- American Artist <br>

Author Information

Caroll Michels is a successful sculptor whose artwork has been exhibited in museums worldwide, and she has worked as a career coach on behalf of thousands of artists since 1978. She lives in Sarasota, Florida.

Tab Content 6

Customer Reviews

Recent Reviews

Countries Available