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OverviewThis is an updated and revised edition of the author's successful and ground-breaking book on international public relations and global reputation. Michael Morley provides a comprehensive overview to protecting and promoting your global reputation. With fresh case studies illustrating best and worst practice, he explains why protecting your corporate reputation makes a vital contribution to the survival and success of the corporation. Full Product DetailsAuthor: Michael MorleyPublisher: Palgrave MacMillan Imprint: Palgrave MacMillan Edition: 2nd ISBN: 9781280455544ISBN 10: 1280455543 Pages: 180 Publication Date: 01 January 2002 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |