How to Make Brilliant Stuff That People Love ... and Make Big Money Out of It
Author:   P Jordan ,  Patrick W Jordan (The Contemporary Trends Institute, London, UK)
Publisher:   Wiley
ISBN:  

9781280270499


Pages:   116
Publication Date:   01 January 2003
Format:   Electronic book text
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Our Price $79.07 Quantity:  
Add to Cart

Share |

How to Make Brilliant Stuff That People Love ... and Make Big Money Out of It


Add your own review!

Overview

This book describes a marketing and design approach called total design, which is about not only making but marketing and promoting a good or service both successfully and profitably. It offers an integrated, holistic approach to the whole process. It's integrative because the design, marketing, and branding must give a clear and consistent story about the product. It's holistic becuase total design engages consumers on all levels

Full Product Details

Author:   P Jordan ,  Patrick W Jordan (The Contemporary Trends Institute, London, UK)
Publisher:   Wiley
Imprint:   Wiley
ISBN:  

9781280270499


ISBN 10:   1280270497
Pages:   116
Publication Date:   01 January 2003
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

Reviews

Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now