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Overview"Explore the cultural phenomenon that is Super Bowl LVIII and its enduring effects on American culture in HOW SUPER BOWL LVIII BREAKS RECORDS WITH 123.4 MILLION VIEWERS.' Readers are taken on a tour through the game that broke records and won over 123.4 million viewers-making it the most viewed American television program since the moon landing-in this engrossing book. 'HOW SUPER BOWL LVIII BREAKS RECORDS WITH 123.4 MILLION VIEWERS' explores the exciting game itself, its pivotal moments, the teams engaged, and the dramatic ending that had spectators on the edge of their seats, all with painstaking detail and perceptive analysis. However, this book delves deeper than just the numbers, providing an in-depth examination of the wider ramifications of the NFL's hegemony in TV ratings as well as the persistent allure of watching sports with others. Learn about the fascinating 'Taylor Swift Factor' and how the pop star's attendance at games-especially because she is a Kansas City Chiefs fan-was crucial in drawing in more viewers. Discover the tactics used by marketers to take advantage of the Super Bowl's enormous viewership, and investigate the cultural importance of the ads that hold millions of people's attention during commercial breaks. But 'HOW SUPER BOWL LVIII BREAKS RECORDS WITH 123.4 MILLION VIEWERS' isn't just a look back at one particular athletic occasion. It's a provocative look at how big events like the Super Bowl affect society, illuminating how sports help to forge national identities and bring people from different backgrounds together. Readers will acquire a greater comprehension of the cultural dynamics at work and the lasting effects of historical moments in American athletics through captivating storytelling and in-depth study. 'HOW SUPER BOWL LVIII BREAKS RECORDS WITH 123.4 MILLION VIEWERS' caters to a wide range of readers, including those who are avid football fans, casual pop culture observers, or just inquisitive about the relationship between sports and society. Learn important lessons about the dynamic media environment, investigate how sports may cross boundaries, and discover the inner workings of one of the nation's most treasured customs. Through 'HOW SUPER BOWL LVIII BREAKS RECORDS WITH 123.4 MILLION VIEWERS, ' readers will experience not only an exciting story of Super Bowl LVIII but also a renewed understanding of the cultural role that sports play in forming our collective identity. Don't pass up the opportunity to dive into this fascinating examination of the game that captivated the country and profoundly impacted American culture."" ORDER A COPY NOW!" Full Product DetailsAuthor: Jay S MaxwellPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 15.20cm , Height: 0.30cm , Length: 22.90cm Weight: 0.095kg ISBN: 9798879591569Pages: 60 Publication Date: 14 February 2024 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |