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OverviewA new, counterintuitive theory for how social networks influence the spread of behavior New social movements, technologies, and public-health initiatives often struggle to take off, yet many diseases disperse rapidly without issue. Can the lessons learned from the viral diffusion of diseases improve the spread of beneficial behaviors and innovat Full Product DetailsAuthor: Damon CentolaPublisher: Princeton University Press Imprint: Princeton University Press ISBN: 9780691202426ISBN 10: 0691202427 Pages: 312 Publication Date: 24 March 2020 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsWinner of the Harrison White Book Award, Mathematical Sociology Section of the American Sociological Association Author InformationDamon Centola is professor of communication, sociology, and engineering at the University of Pennsylvania, where he is also senior fellow at the Leonard Davis Institute of Health Economics and director of the Network Dynamics Group. Tab Content 6Author Website:Countries AvailableAll regions |
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