Overview

Against the backdrop of social media and internet use and their impact on communication, those working with minority (or autochthonous) heritage languages, including teachers, language activists and planners and researchers, are reassessing the media, language policy and teaching practices which they had previously applied to stem the tide of language shift towards majority languages. The languages examined in this book are still spoken by a considerable number of speakers and enjoy varying and varied forms of institutional, legal, financial and ideological support. While their overall numbers of speakers are declining, their importance for identity construction and commodification processes continues to increase. This book addresses issues including the potential for a shift from a focus on oral to written practices; the rise of new communities of practice and communicative domains; and the need for resulting shifts in language policy and teaching methods.

Full Product Details

Author:   Birte Arendt ,  Gertrud Reershemius
Publisher:   Multilingual Matters
Imprint:   Multilingual Matters
Dimensions:   Width: 15.60cm , Height: 1.70cm , Length: 23.40cm
Weight:   0.510kg
ISBN:  

9781800414228

ISBN 10:   1800414226
Pages:   240
Publication Date:   16 April 2024
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Contributors Gertrud Reershemius and Birte Arendt: Introduction: Can Digital Media Help to Prevent Language Shift? Part 1: Shifting Ideologies Chapter 1. Helen Kelly Holmes: Language Ideologies, Digital Technology and Emerging Hierarchies of Knowledge Chapter 2. Marco Tamburelli: Myth Busters: Online Platforms and Emerging Ideological Shift among Lombard Speakers Chapter 3. Laura Zieseler: Focus on Faroese: Digital Insights into the Smallest North-Germanic Language Community Chapter 4. Merryn Davies Deacon: Breton in the Online Context: A New Speaker Community? Part 2: Digital Tools and Practices Chapter 5. Rhian Hodges and Cynog Prys: Language, Education and Community in a Digital Age: A Welsh Digital Resources Case Study Chapter 6. Birte Arendt and Ulrike Stern: Teaching a Regional Language in Online Courses: A Learner-Oriented Perspective on Agency, Practices and Evaluation Part 3: Multilingual Practices on Social Media Chapter 7. Hauke Heyen: North Frisian in Social Media: Looking for Computer-Mediated Communication in a Very Small Language Chapter 8. Lysbeth Jongbloed-Faber: Unravelling Language Choice Online: Frisian Bilingual Teenagers on WhatsApp, Snapchat and Instagram Chapter 9. Gertrud Reershemius: ‘Moin mitnanner’: Digital Practices and Low German on Instagram Yaron Matras: Epilogue: Agency, Ideologies and the Continuum of Language Practices – Towards an Integrated Theory Index

Reviews

This instructive volume unites case studies of a wide range of minority languages that give the reader an impressive overview of the opportunities that digital media and technologies provide. With its examination of communication practices, teaching tools and language ideologies, this volume will be of interest to linguists and graduate students in media linguistics, sociolinguistics and language didactics. * Evelyn Ziegler, Universität Duisburg-Essen, Germany * This valuable and timely collection examines the critical relationship between endangered languages and digital media. Drawing on a range of European contexts, the case studies provide a rich variety of practical and theoretical perspectives on methodologies, ideologies, behaviours and interventions. While the case studies provide fascinating local insights, they also have implications for endangered languages worldwide. * Daniel Cunliffe, University of South Wales, UK *

This instructive volume unites case studies of a wide range of minority languages that give the reader an impressive overview of the opportunities that digital media and technologies provide. With its examination of communication practices, teaching tools and language ideologies, this volume will be of interest to linguists and graduate students in media linguistics, sociolinguistics and language didactics. * Evelyn Ziegler, Universität Duisburg-Essen, Germany *

Author Information

Birte Arendt is a Lecturer at the Institute for German Philology and Director of the Competence Centre for the Teaching of Low German at the University of Greifswald, Germany. Her research interests include regional language teaching, digital language pedagogy, language acquisition in peer interactions and language attitudes. She is currently leading the project Interuniversity Teaching Network: Low German Teaching. Gertrud Reershemius is Professor of Linguistics and Language Contact at Aston University, UK. Her research focuses on pragmatics, language contact and multilingualism with a focus on speakers of smaller or lesser used languages such as Yiddish and Low German. She is particularly interested in mediatisation processes and the study of semiotic landscapes, and she has published widely on these topics.

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