Overview

A multigenerational saga of the Ford family and the creation of the Ford automobile empire. This is the first biography to focus on both father and son. Although Henry?s accomplishments are widely noted, his father, Edsel also played a key role and changed the course of the company in dramatic ways. This is the dramatic story of an epic struggle which describes the battle of wills between Henry, Edsel, and his ?second son? Henry Bennett for control of the company during the 1920s and 1930s, the most cataclysmic period in automobile history. The book is released in time for the year of the 100th anniversary of the Ford Motor Company.

Full Product Details

Author:   Richard Bak
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.40cm , Height: 2.30cm , Length: 24.20cm
Weight:   0.630kg
ISBN:  

9780471234876

ISBN 10:   0471234877
Pages:   314
Publication Date:   29 September 2003
Audience:   College/higher education ,  General/trade ,  Professional and scholarly ,  Tertiary & Higher Education ,  General
Format:   Hardback
Publisher's Status:   Unknown
Availability:   Awaiting stock  

Table of Contents

"Acnowledgments. 1. Farmboy, Tinkerer. 2.The Horse is Gone. 3. Rearview Mirror: Ford the ""Automobileer"" in 1900. 4. Who Can't Afford a Fordmobile?. 5. Hunka Tin. 6. The Five Dollar Day. 7. Rearview Mirror: The Crystal Palace in 1914. 8. War on Several Fronts. 9. Joy Ride. 10. Farewell, Lizzie. 11. Chronicle of the Neglected Truth. 12. The Little Man in the Basement. 13. Rearview Mirror: The Crown Prince at Work and at Play. 14. Airships and Time Machines. 15. An Invitation to Organize. 16. Bullets and Frescoes. 17. A Matter of Style. 18. The Overpass. 19. Rearview Mirror: Battling ""Fordism"" in 1937. 20. A New Social Order. 21. You Know How Father Is. 22. Running on Empty. 23. Rearview Mirror: The Last Years of the Flivver King. Postscript. Ford After Ford. Notes. Selected Bibliography. Picture Credits. Index."

Reviews

...engrossing history and that Bak gives new life to the well-known story of industrialist Henry Ford. (Publishers Weekly, August 18, 2003) This work is valuable as both a sociological and a psychological study, and business and automotive historians will also be intgerested. (Library Journal, September 15, 2003) ...the book is rich in detail... (Director, January 2004) ...good at illuminating the often ridiculous quarrels between the pair... (Focus, February 2004) ...offers a new perspective on the human drama that changed the shape of Ford...must reading for anyone interested in business... (Bolton Evening News, 11 March 2004)

Author Information

RICHARD BAK is a veteran journalist who grew up in Detroit and now lives in Dearborn, Michigan. Bak, who worked on the assembly lines at Ford and Chrysler, has written widely on the Fords and the automobile industry. His twenty books include biographies of Charles Lindbergh and Joe Louis. Bak has received two book of the year awards from ForeWord magazine: one for a narrative history of Tiger Stadium and the other for a chronicle of Detroit?s first three centuries.

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions