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OverviewIn Heat & Light, a legendary journalist and a journalism professor join forces to offer a one-of-a-kind guide for our next generation of great journalists. Drawing on the authors' decades of experience at the top of the field and inspired directly by beginners’ most frequently asked questions, Heat & Light offers invaluable advice on such topics as: · balancing drama and information (‘heat’ vs. ‘light’) · generating and evaluating story ideas · the secrets to crafting good ledes · creating strong packages for the internet, tv, and radio · the specific requirements of writing for print and broadcast · the art of the interview Along the way, the authors share countless anecdotes from their own storied careers—and discuss larger questions such as the rapidly growing role of digital media and what it means for today’s aspiring journalists. Includes an extensive ""reporter’s toolbox"" of checklists, techniques, and resources Full Product DetailsAuthor: Mike Wallace , Beth KnobelPublisher: Random House USA Inc Imprint: Crown Publications Dimensions: Width: 13.00cm , Height: 1.60cm , Length: 20.20cm Weight: 0.231kg ISBN: 9780307464651ISBN 10: 0307464652 Pages: 288 Publication Date: 13 July 2010 Audience: General/trade , General Format: Paperback Publisher's Status: Inactive Availability: In Print ![]() Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock. Table of ContentsReviewsSure to become the bible for new and aspiring journalists. <br>--William F. Baker, President Emeritus, WNET<br> <br> Want to change the world with your journalism? Pick up this readable and entertaining book! <br>--Katrina vanden Heuvel, Editor & Publisher, The Nation <br> Sure to become the bible for new and aspiring journalists. --William F. Baker, President Emeritus, WNET Want to change the world with your journalism? Pick up this readable and entertaining book! --Katrina vanden Heuvel, Editor & Publisher, The Nation ""Sure to become the bible for new and aspiring journalists."" —William F. Baker, President Emeritus, WNET ""Want to change the world with your journalism? Pick up this readable and entertaining book!"" —Katrina vanden Heuvel, Editor & Publisher, The Nation -Sure to become the bible for new and aspiring journalists.- --William F. Baker, President Emeritus, WNET -Want to change the world with your journalism? Pick up this readable and entertaining book!- --Katrina vanden Heuvel, Editor & Publisher, The Nation Sure to become the bible for new and aspiring journalists. --William F. Baker, President Emeritus, WNET Want to change the world with your journalism? Pick up this readable and entertaining book! --Katrina vanden Heuvel, Editor & Publisher, The Nation Sure to become the bible for new and aspiring journalists. --William F. Baker, President Emeritus, WNET Want to change the world with your journalism? Pick up this readable and entertaining book! --Katrina vanden Heuvel, Editor & Publisher, The Nation <b> Sure to become the bible for new and aspiring journalists. </b> <b> William F. Baker, President Emeritus, WNET</b> <b> Want to change the world with your journalism? Pick up this readable and entertaining book! </b> <b> Katrina vanden Heuvel, Editor & Publisher, <i>The Nation </i></b> Author InformationMIKE WALLACE has won nearly every prize a television journalist can, including twenty-one Emmys and three Peabodys, most of them for his work on CBS News’s 60 Minutes. BETH KNOBEL, currently teaching journalism at Fordham University, spent twenty years as a producer and reporter, including a seven-year stint as Moscow bureau chief for CBS News. Tab Content 6Author Website:Countries AvailableAll regions |