Happiness and Well-Being in Customer Experience: Transformative Research in the Time of AI
Author:   Giulia Miniero ,  Carmela Donato ,  Michela Addis ,  Francesco Ricotta
Publisher:   Taylor & Francis Ltd
ISBN:  

9781041097235


Pages:   148
Publication Date:   18 March 2026
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Happiness and Well-Being in Customer Experience: Transformative Research in the Time of AI


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Author:   Giulia Miniero ,  Carmela Donato ,  Michela Addis ,  Francesco Ricotta
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.450kg
ISBN:  

9781041097235


ISBN 10:   1041097239
Pages:   148
Publication Date:   18 March 2026
Audience:   College/higher education ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

1. Happiness: Definition, Overview, and Framework 2. Happy Customer Experience in the Age of AI: Characteristics 3. A Framework for Customer Experience Research Techniques for Happiness 4. Value Generation Techniques through High Relational Engagement 5. Value Generation Techniques through Low Relational Engagement 6. Value Delivery Techniques through High Relational Engagement 7. Value Delivery Techniques through Low Relational Engagement 8. Conclusion

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Author Information

Giulia Miniero is Associate Professor in the Department of Economics, Management and Quantitative Methods, University of Milan, Italy. Carmela Donato is Associate Professor in the Department of Economics, Roma Tre University, Italy. Michela Addis is Full Professor in the Department of Economics, Roma Tre University, Italy. Francesco Ricotta is Full Professor in the Department of Management, Sapienza University, Italy.

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