Overview

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.

Full Product Details

Author:   Michael Shaw ,  Robert Blanning ,  Troy Strader ,  Andrew Whinston
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   Softcover reprint of the original 1st ed. 2000
Dimensions:   Width: 15.50cm , Height: 3.70cm , Length: 23.50cm
Weight:   2.240kg
ISBN:  

9783540673446

ISBN 10:   354067344
Pages:   723
Publication Date:   16 May 2000
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

I The New Era.- 1 Electronic Commerce: State of the Art.- 2 The Future of the Digital Economy.- 3 Decision Support Systems and Internet Commerce.- 4 Electronic Markets: Impact and Implications.- II Consumer Electronic Commerce.- 5 Electronic Commerce: Markets and Users.- 6 The Internet as a New Marketplace: Implications for Consumer Behavior and Marketing Management.- 7 Product Marketing on the Internet.- 8 Internet Involvement: Instrument Development, Measurement and Implications for Electronic Commerce.- 9 Culture Clash in Internet Marketing: Implications for Marketing Practices.- III Web-Based Storefront Design and Development.- 10 Design of Electronic Stores.- 11 Web Development and Management: Using the Cohort Model.- 12 A Framework for Garment Shopping over the Internet.- IV Technology and Infrastructure.- 13 Consumer Mass Market Online Payment Solutions.- 14 Smart Cards.- 15 Component-based Electronic Commerce.- 16 Electronic Commerce and Digital Libraries.- 17 Intelligent Software Agents for Electronic Commerce.- V Business-To-Business Electronic Commerce.- 18 Electronic Catalogs in the Web-Based Business-to-Business Procurement Process.- 19 The New Economy Electronic Commerce, and the Rise of Mass Customization.- 20 Supply Chain Processes and Relationships for Electronic Commerce.- 21 Supply Chain Management: Developing Visible Design Rules across Organizations.- 22 Web-based Global Supply Chain Management.- VI Enterprise Management.- 23 Virtual Organizations and E-Commerce.- 24 Web-enabled Data Warehouse.- 25 Intranets: An Internet Inside the Organization.- 26 Decision Support Applications in Electronic Commerce.- 27 The Internet Information Market: the Emerging Role of Intermediaries.- 28 A Strategic Perspective of Internet Information Providers.- 29 A Strategic Framework for Electronic Commerce: The Digital Production Cycle.- 30 The Emergence of Auctions on the World Wide Web.- 31 Electronic Commerce: Privacy, Security, and Control.- 32 The Emerging Law of Electronic Commerce.- Contributors.- World Wide Web Sites.

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