Handbook of Research on Global Fashion Management and Merchandising
Author:   Alessandra Vecchi ,  Chitra Buckley
Publisher:   IGI Global
ISBN:  

9781522501107


Pages:   799
Publication Date:   03 May 2016
Format:   Hardback
Availability:   In Print   Availability explained
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Handbook of Research on Global Fashion Management and Merchandising


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Overview

Innovation and novel leadership strategies have aided the successful growth of the fashion industry around the globe. However, as the dynamics of the industry are constantly changing, a deficit can emerge in the overall comprehension of industry strategies and practices. The Handbook of Research on Global Fashion Management and Merchandising explores the various facets of effective management procedures within the fashion industry. Featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology, this publication is an extensive reference source for practitioners, academics, researchers, and students interested in the dynamics of the fashion industry.

Full Product Details

Author:   Alessandra Vecchi ,  Chitra Buckley
Publisher:   IGI Global
Imprint:   Information Science Reference
Dimensions:   Width: 15.20cm , Height: 4.80cm , Length: 22.90cm
Weight:   2.495kg
ISBN:  

9781522501107


ISBN 10:   152250110
Pages:   799
Publication Date:   03 May 2016
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Alessandra Vecchi, London College of Fashion, U.K. Chitra Buckley, London College of Fashion, U.K.

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