Overview

Written in a cinematic style, this book is about the creation, growth, and sale of the Bubba Gump Shrimp Company. The concept began when Paramount Pictures reached out to see if there was interest in creating a restaurant based on the movie Forrest Gump. It is also the personal story of the author's growth as a CEO and creator of restaurant concepts. A host of situations are described such as restaurant concept creation, high stakes boardroom confrontations, and escaping corrupt officials in foreign lands. The narrative is partly an unvarnished peak behind the everyday scenes of restaurants, movie studios, and Wall Street. There is also an almost step-by-step recounting of how the Bubba Gump concept and others were created and operated. Lessons can be learned on unorthodox methods used in moving from traditional approaches to untried ways of doing business.

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9780990971832

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Reviews

[Scott Barnett's] remarkable story will resonate not only with restauranteurs but with all entrepreneurs, and in fact it is as much a story about life as it is about entrepreneurship. --Len Jessup, president, University of Nevada, Las Vegas

Gumption is truly the story of an American dream of hard work and dedication. I remember that Scott had the qualities so important for success--character in knowing what to do right and the courage to it. A true inspiration to the hospitality industry. --Ted J Baestreri, CEO, Cannery Row Company [Scott Barnett's] remarkable story will resonate not only with restauranteurs but with all entrepreneurs, and in fact it is as much a story about life as it is about entrepreneurship. --Len Jessup, president, University of Nevada, Las Vegas

Author Information

Scott Barnett is the founding CEO of the Bubba Gump Shrimp Company restaurants. He has given talks on service, management techniques, leadership, and financial performance metrics. He has actively consulted with a number of restaurant companies worldwide, and he is a recognized expert on transactions, branding, concept development, and overall operations. He lives in Solana Beach, California.

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