Library issues are community issues-it's not enough to simply marshal internal library resources to fight cutbacks. When properly harnessed, public engagement can be the most powerful force of all for library advocacy. But rounding up advocates from the wider community and conducting a grassroots effort demands careful planning and commitment. This ALA Editions Special Report cuts through the rhetoric and gets straight to modeling a plan of action, for libraries big and small, by Detailing the lessons learned during the authors' successful campaign to save New York City libraries Instructing readers how to clarify the message, manage volunteers, and plan events Offering public relations strategies, including advice for dealing with political leaders and the media This indispensable report goes beyond the what-to-do of library advocacy and explains how to do it right.
Full Product DetailsAuthor: Lauren Comito , Aliqae Geraci , Christian Zabriskie
Publisher: American Library Association
Imprint: ALA Editions
Dimensions: Width: 21.60cm , Height: 0.40cm , Length: 27.90cm
ISBN 10: 083891134
Publication Date: 15 September 2012
Audience: General/trade , General
Publisher's Status: Active
Availability: In stock
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