Overview

This concise, accessible, and thoroughly modern guide to contemporary and historical graphic design is a must-have for designers and creatives in every medium. As visually compelling as it is packed with information, this handbook to the fundamentals of graphic design covers the history and theory of graphic design from the past 150 years. Organized around broader subjects of history, theory, practice, typography and media, it dives into numerous specific topics- from Bauhaus to digital design; Gestalt theory to kitsch; social protest movements to social media. It explores the building blocks of design as well as leading-edge tools and techniques. Each topic is presented in eye-catching spreads that feature numerous illustrative examples, insightful quotations, and suggestions for further reading. Whether they're just starting out or looking to invigorate an established practice, graphic professionals and students of all stripes will find a bounty of information and inspiration in this essential guide.

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9783791389905

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THEO INGLIS is the author of Mid-Century Modern Graphic Design, and was a contributor to the Type Directory. He has written for AIGA's ""Eye on Design,"" Communication Arts magazine, Creative Review, The Financial Times, Computer Arts and The Recorder and has done work for a variety of organizations including Pentagram, Penguin Random House, the Poetry School, openDemocracy and numerous literary publishers.

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