Google Analytics 2.0
Author:   Jerri L Ledford ,  Mary E Tyler
Publisher:   Wiley
ISBN:  

9781281100146


Pages:   318
Publication Date:   01 January 2007
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Google Analytics 2.0


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Overview

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here's what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more.BONUS Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card, you can attract new customers to your website on Google's dime.

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Author:   Jerri L Ledford ,  Mary E Tyler
Publisher:   Wiley
Imprint:   Wiley
ISBN:  

9781281100146


ISBN 10:   1281100145
Pages:   318
Publication Date:   01 January 2007
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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