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***GOOGLE ADWORDS AND ANALYTICS *** Do you know that highly relevant user's search = higher Click-through Rate = higher Quality Score = lower Cost per Click = Lower Cost per Conversion Do you want to become a successful adwords manager ? Do you know about Remarketing? [Visitor-> Your Website->Visitor Leaves-> Your Ads on other Sites -> Visit Returns Back to your Website] Google Adwords Secrets killer Advertising will teach you all about hidden strategies used by Top-notch Digital Marketing Managers. Everday Marketing, unlimited fun. Advertisement Rank = (Quality Rating) x (Utmost CPC bet) Previously, Ad Rank was calculated using the following formula: Ad Rank = (Quality Score) x (Max CPC bid) Now, Ad Rank is described as a combination of Max CPC bid and Quality Score. The new formula looks like: Ad Rank = f(Quality Score, Max CPC bid) Higher relevancy = higher CTR = higher QS = lower CPC = lower cost per conversion = win! The Maximum CPC bid indicates the most you'd have to pay to show your ad, but the actual CPC is often lower. Here's how it works: Ad Rank of Competitor Below You

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