Overview

What makes the best companies in the world the best? What do companies like Apple, Google, MasterCard, and Starbucks have in common? These companies follow good business principles. Apple does things the right way, Google does no evil, MasterCard suppliers must be committed to the highest standards of ethical conduct, and Starbucks one person, one cup and one neighborhood at a time is part of their vision to elevate partners, customers, suppliers and neighbors for good! Of the nearly 20,000 public companies worldwide, less than 1% follow good business principles. These companies are the best of the best! They consistently rank as the most desirably companies to work for. They are innovators, have leading brands, and they multiply in value, outperforming the stock market by double! Good business principles change the way we work and improves our corporate culture. Good business increases productivity and is responsible. Following good business principles will prove to bring great reward to your business, organization, and your life's work!

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9781936927159

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