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Iain's knowledge on the science of learning and human performance is changing the way golf is practiced. The environments he teaches coaches to create and players to immerse themselves in lead to the development of high-performance habits and positive changes in mindset. - Simon Dyson, 6-time winner on the European Tour Iain's passion for high performance is infectious and he is very knowledgeable on the subjects that he writes on. This is why we invited him to appear on NBC's golf channel and give our viewers an insight into his excellent work and help them FINALLY make their swing changes stick. - Martin Hall, host of Golf Channel's School of Golf.

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