Go Figure! New Directions in Advertising Rhetoric
Author:   Professor Edward F McQuarrie (Santa Clara University) ,  Professor Edward F McQuarrie (Santa Clara University) ,  Barbara J Phillips
Publisher:   M.E. Sharpe
ISBN:  

9781282119482


Pages:   330
Publication Date:   01 January 2007
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Go Figure! New Directions in Advertising Rhetoric


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Overview

This cutting-edge work assembles the most current and authoritative new perspectives on the scholarship of advertising rhetoric, under the editorial direction of two respected figures in the field.

Full Product Details

Author:   Professor Edward F McQuarrie (Santa Clara University) ,  Professor Edward F McQuarrie (Santa Clara University) ,  Barbara J Phillips
Publisher:   M.E. Sharpe
Imprint:   M.E. Sharpe
ISBN:  

9781282119482


ISBN 10:   1282119486
Pages:   330
Publication Date:   01 January 2007
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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