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"""Meltzer is such a smart skeptic of Glossier’s myth and such a sharp analyst of the ways in which the brand is a barometer of broader trends."" —Washington Post “An authoritative guide to Glossier’s industry context and an astute analyst of the brand’s appeal.”  —New Yorker ""Meltzer emphasizes the entrepreneurial savvy of the brand’s founder, Emily Weiss, who blogged in the mornings before her internship at Vogue and eventually secured funding from the same venture capital firm as Apple and Google, turning Glossier into the rare billion-dollar company helmed by a woman."" —New York Times, 33 Nonfiction Books to Read This Fall  ""The juicy (but fair) deep dive that the Glossier empire deserves.""  —Vogue   “It’s an extremely balanced (yet delightfully juicy) look at the booming beauty business, the cutthroat startup space, and the compelling era of the Girlboss."" –Nylon   “We urge every beauty lover to read Glossy by Marisa Meltzer. It reveals an insider’s view of Glossier—aka, the beauty brand that transformed the world.” —New York Post ""Meltzer vividly reconstructs how Weiss’s ambition propelled Glossier’s birth and rise."" —The Cut “Combining in-depth interviews with former Glossier employees, investors and Weiss herself, Meltzer’s exposé is for anyone with a thirst for Devil Wears Prada style peeks into the inner machinations of glamorous industries like beauty.” —W Magazine ""A probing, inside baseball-esque examination of the millennial pink makeup and skincare giant...[Meltzer] draws a compelling portrait of the company's enigmatic and somewhat cagey founder.""  —Interview Magazine ""An inside look at what it took to build what was the millennial brand of the moment, and for millennials like us…well, we couldn’t get enough."" —theSkimm ""A detailed, thorough, and balanced portrait of the woman behind the brand...delivers on the juicy, illuminating details readers are surely expecting."" —Coveteur ""A forensic cross-examination of an era-defining company and how it embodied a moment in wider culture...a fascinating portrait of one of the most prolific female CEOs of the last decade."" —CNN   ""Essential reading for anyone interested in the behind-the-scenes mechanics of the beauty business. It reads like a true crime thriller for industry obsessives."" —Jessica Defino, The Unpublishable   “Journalist Marisa Meltzer chronicles the rise of Glossier and provides a rare peek at its founder."" —Katie Couric Media   “A fascinating exposé on the inner workings of the billion-dollar beauty brand Glossier and its notorious founder, Emily Weiss.” —Marie Claire ""I could not put this book down... It’s a dishy (albeit well-reported) examination of the ‘girl boss era’ and is a compulsively readable book."" —NBC Select ""A meticulous feat of beauty reporting."" –Airmail ""Glossy tells a great business story... but it’s also the story of a captivating, yet fairly unknowable, person."" —Puck ""This is the rare business book that’s actually fun to read.""  —Vulture, 24 Books We Can't Wait to Read This Fall ""[A] delicious character portrait of Glossier visionary Emily Weiss... The book bursts with expansive interviews, from ex-Glossier employees, fashion visionaries, and Weiss herself."" —Bustle, 35 Best New Books of Fall 2023 ""A piquant, deeply reported history of the brand.""  —Vanity Fair ""A bombshell exposé and study of corporate feminism that reveals for the first time what exactly has gone down at Glossier under the leadership of Emily Weiss."" —The Millions, Most Anticipated 2023 ""Meltzer's reporting is fantastic... I devoured this."" —Grace Atwood, The Stripe “A striking attempt to capture the founder as a human in all her complexity, operating within a system that leaves little room for failure and is quick to criticize.” —Emily Singer, Chips + Dips Substack ""Multi-tasks as highly readable brand memoir, founder manual and 21st century history of the business of beauty."" —Navaz Batliwalla, Disneyrollergirl  “Delivering behind-the-scenes intel… a beauty and fashion tell-all.” —Booklist ""Lean-in–style feminists and fashionistas alike will revel in the rise of this woman-led business."" —Publishers Weekly ""Meltzer's book is replete with the refreshing sparkle you'd expect to find in one of Glossier's moisturizers. This is the portrait of a female CEO we've been sorely lacking."" —Tina Brown, New York Times bestselling author of The Palace Papers  ""Marisa Meltzer knows the Glossier story better than any other journalist. This lively corporate tale illuminates the rise of a beauty business juggernaut and helps us understand an entire era—when a bit of hype and chutzpah could turn a simple idea into a billion-dollar business."" —Reeves Wiedeman, author of Billion Dollar Loser ""Marisa Meltzer crafts the delicious story of Glossier's extraordinary rise with the same rapid pace as its explosive growth—both as a company and a cultural force. Once you start this book, you will not be able to stop."" —Amy Odell, New York Times bestselling author of Anna “A deeply reported, cinematic tale about an ambitious woman who navigated a treacherous business world to build a billion-dollar beauty empire. Marisa Meltzer has written this generation’s Devil Wears Prada—only it’s all true.” —Jessica Pressler, journalist and author of the adapted features ""How Anna Delvey Tricked New York's Party People"" and ""The Hustlers at Scores"" (New York Magazine) ""I was always thirsty for an insidery exegesis of the ever-elusive Emily Weiss and her proverbially 'cool-girl' Glossier empire. What a treat that this vivid, first-of-its-kind account now actually exists. Meltzer is a sharp, intimate narrator who has penned a devourable story of ambition, beauty, gender, and capitalism—told with all the juiciness and sparkling clarity of (dare I say it) the titular brand's Balm Dot Com.""  —Amanda Montell, bestselling author of Cultish"

Praise for This Is Big This is Big...[finds] in Nidetch both a genuine pioneer - a woman who built a massive culture-defining business at a time when women couldn't even have their own credit cards - and a representative of many ideas about weight and health that are as destructive as they are enduring. --Vanity Fair [This] brilliant book tells the story of thinness obsession through the lives of two women-Jean Nidetch, the founder of Weight Watchers, and Meltzer herself. --Glamour A triumphant chronicle... Meltzer has created singular companionate text for those who know the agony of frustration surrounding weight as an issue, both personal and political. Acerbic, culturally astute and genuine, [Meltzer] makes exquisite company in the struggle. --New York Times If you've ever been critical of diets, diet companies, and diet culture in the past, you're going to love what Meltzer has to offer here. --Bustle In this memoir-nonfiction hybrid, Meltzer skillfully blends her own extensive dieting history with the life story of Jean Nidetch, the Queens housewife who founded Weight Watchers in 1963 and helped to create diet culture as we know it today. --Vogue Meltzer looks at her own pursuit of weight loss and uses it to illuminate our culture's relentless focus on thinness. --Washington Post Meltzer writes movingly of her own struggles with having a body, but her experiment isn't the exclusive focus of the book: It also chronicles the life of Weight Watchers founder Jean Nidetch, whose vaudevillian comic timing, retrograde ideas about fat and happiness, and unconcealed desire for fame and connection make her a fascinating subject. --Vox Not a memoir of radical self-acceptance or saccharine inspiration, but a candid - at times dark - look at what it means to be an overweight woman in 2020. --Los Angeles Times This heartfelt, incisive book layers the story of Weight Watchers founder Jean Nidetch with the author's own lifelong journey through various fad diets. What emerges is a surprising portrait of a remarkable but little-known life in business, as well as a thoughtful critique of America's obsession with thinness. --Esquire

Author Information

Marisa Meltzer is a journalist based in New York who for over a decade has covered beauty, fashion, wellness, and celebrity industries for top national publications such as The New York Times, The New Yorker, The Guardian, The Wall Street Journal, Vogue, and Vanity Fair. The author of three previous books, This Is Big, How Sassy Changed My Life, and Girl Power, she lives in Manhattan.

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