Overview

The Graphic Design Sourcebook delves into the vast array of graphic design that surrounds us wherever we go, and has done so ever since printing was invented. Yet everyday graphics have mostly been ignored as an art form. From Victorian song sheets to French perfume labels, early matchboxes to decorative greetings cards, appealing cigarette packets to enticing holiday brochures, colourful advertisements to racy night club tickets, these miniature masterpieces deserve artistic recognition. With over a thousand images, The Graphic Design Sourcebook is both an inspiring source book and a treasure trove of ideas; a true cornucopia of communication.

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9781911397373

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"""eye-catching advertising goldmine"" Daily Mail"

Author Information

Consumer historian Robert Opie began saving the evidence of our branded world when he was sixteen years old. In 1975, he curated his widely praised exhibition The Pack Age at the V&A. After a career in market research, he opened the Museum of Brands, Packaging and Advertising, Britain’s first museum devoted to the remarkable story of these aspects of marketing. Having compiled some twenty books and created a two-hour film In Search of our Throwaway History, Robert’s new book The Graphic Design Sourcebook overflows with more extraordinary material.

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