Overview

Full Product Details

9780471499411

Table of Contents

Reviews

...both books are good summaries of the practical literature on global firms...functional to the core, these books tell managers what is and what to do . Their statements are often supported by good diagrams that really are worth a thousand words. The books represent one--stop shopping for the busy middle manager interested in globalisation. (Times Higher Education Supplement, 3 May 2002)

...both books are good summaries of the practical literature on global firms...functional to the core, these books tell managers what is and what to do . Their statements are often supported by good diagrams that really are worth a thousand words. The books represent one-stop shopping for the busy middle manager interested in globalisation. (Times Higher Education Supplement, 3 May 2002)

Author Information

Edited by Paul Kirkbride and Karen Ward, both of Ashridge.

Tab Content 6

Countries Available