Globalization, Development and the Mass Media
Author:   Colin Sparks
Publisher:   SAGE Publications Inc
Volume:   v. 194
ISBN:  

9780761961611


Pages:   264
Publication Date:   20 November 2007
Format:   Hardback
Availability:   Out of stock   Availability explained
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Globalization, Development and the Mass Media


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Overview

Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. Firstly, the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread 'modernity' by way of using the media through to alternative perspectives based on encouraging participation in development communication. Secondly, the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.

Full Product Details

Author:   Colin Sparks
Publisher:   SAGE Publications Inc
Imprint:   SAGE Publications Inc
Volume:   v. 194
Dimensions:   Width: 17.00cm , Height: 2.40cm , Length: 24.20cm
Weight:   0.640kg
ISBN:  

9780761961611


ISBN 10:   0761961615
Pages:   264
Publication Date:   20 November 2007
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

Table of Contents

Introduction Communicating Modernity The Passing of Modernity Varieties of Participation Cultural and Media Imperialism The Failure of the Imperialism Paradigm Globalization and the Media The Limits of Globalization Towards a New Paradigm

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Author Information

Colin Sparks is a professor at the Centre for Communication and Information Studies at the Univeristy of Westminster and Co-Editor of Media, Culture and Society. Anna Reading is a lecturer at Southbank University and Assistant Editor of Media, Culture and Society.

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