Globalization and Strategic Alliances: The Case of the Airline Industry

Author:   Tae Hoon Oum ,  Jong-Hun Park ,  Anming Zhang
Publisher:   Emerald Publishing Limited
ISBN:  

9780080435961


Pages:   252
Publication Date:   14 August 2000
Format:   Hardback
Availability:   In Print   Availability explained
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Globalization and Strategic Alliances: The Case of the Airline Industry


Overview

In the foreseeable future, the alliance will become an increasingly important feature of the airline industry around the world. Despite its growing importance to airline management, aviation policy makers, and research literature, there has not been much rigorous analysis of airline alliances in economics or management literature. This book presents the past history and current status of airline alliances, reasons why alliances are being formed, analyzes the questions ""why are alliances likely to remain a key fixture of the airline industry in the foreseeable future?"" and ""what implications do alliances have on carrier management and public policy makers"", and quantifies the key economics effects of airline alliances.

Full Product Details

Author:   Tae Hoon Oum ,  Jong-Hun Park ,  Anming Zhang
Publisher:   Emerald Publishing Limited
Imprint:   Pergamon Press
Dimensions:   Width: 15.60cm , Height: 1.60cm , Length: 23.40cm
Weight:   0.537kg
ISBN:  

9780080435961


ISBN 10:   0080435963
Pages:   252
Publication Date:   14 August 2000
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Chapter Headings: Introduction. Background on Strategic Alliances. Areas of Collaboration and Related Economic Issues. Models of Strategic Alliances. Effects of Alliances on Productivity, Pricing and Profitability. Effects of Alliances on Market Outcomes: The Case Studies of the Trans-Atlantic Alliances. Effects of Alliance on Partners' Traffic Routing. Effects of Alliances on Service Quality. Strategic Alliances and Stock Market Reactions. Competition and Liberalization in a Global Airline Industry. Regulatory Issues Concerning International Alliances. Summary and Conclusions. References. Index.

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