Getting the Message Across: Writing for the Mass Media
Author:   Maria Braden ,  Richard L Roth
Publisher:   Allyn & Bacon
ISBN:  

9780205546725


Pages:   330
Publication Date:   22 October 1996
Format:   Undefined
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Getting the Message Across: Writing for the Mass Media


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Overview

This introduction to the concepts and techniques of writing for the mass media offers detailed instruction on information gathering, organization, and writing for print and broadcast journalism, public relations, and advertising. Braden and Roth use examples from their extensive professional experience in the mass media to explain similarities and differences among the media and provide thorough writing instruction. Getting the Message Across combines an enlightening instructional text with a hands-on practice book and AP and broadcast style guides.

Full Product Details

Author:   Maria Braden ,  Richard L Roth
Publisher:   Allyn & Bacon
Imprint:   Allyn & Bacon
Dimensions:   Width: 21.10cm , Height: 1.40cm , Length: 27.90cm
Weight:   0.735kg
ISBN:  

9780205546725


ISBN 10:   0205546722
Pages:   330
Publication Date:   22 October 1996
Audience:   General/trade ,  General
Format:   Undefined
Publisher's Status:   Unknown
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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