Overview

A bold exploration of modern business risk in a volatile world where traditional rules no longer apply In Unruly: Fighting Back when Politics, AI, and Law Upend the Rules of Business, co-founder of software company Hence Technologies and former Global Deputy CEO of Eurasia Group, Sean West, delivers a startlingly insightful new take on how politics, technology and law are converging to upend the rules of business, generating dangerous risks and incredible opportunities. West convincingly argues that we must understand all three factors to get leverage over the future – a future filled with eroding rule of law, deepfakes that upend elections and court decisions, government pressure for businesses to be patriotic, robot lobbyists, a flood of automated legal claims pointed directly at your company and much more. Unruly offers detailed, practical advice for how to understand the world ahead, how to be resilient in the face of innumerable and complex challenges, and how to surround your business with the people and technology you need to excel in this environment. Inside the book: A framework for understanding all of the pressures on modern corporations from the convergence of geopolitics, technology and law. Strategies for turning your company's legal department into a source of enduring competitive advantage How to navigate government pressure for nationalism when you have a global footprint Approaches to winning in a world where courts are politicized and the law is increasingly automated, built on interviews with top experts Ways to deal with the backlash to ESG at a company level Perfect for executives, managers, entrepreneurs, founders, and other business leaders, Unruly is also a must-read for general counsels and the advisors who serve them.

Full Product Details

Author:   Sean West
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.00cm , Height: 2.50cm , Length: 23.10cm
Weight:   0.476kg
ISBN:  

9781394318452

ISBN 10:   1394318456
Pages:   304
Publication Date:   13 April 2025
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order  
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Table of Contents

Foreword by Andy Bird xiii Introduction xix Part I Unruly Risk: What It Is and How We Got Here 1 Chapter 1 The Unruly Triangle 3 Chapter 2 An Unruly World Is Born 17 Part II Geolegal Risk: When Politics and Law Collide 45 Chapter 3 Unruling America: the Eye of the Storm 47 Chapter 4 Unruly Conflict: War Without Guardrails 57 Chapter 5 Unruly Security: You’ve Been Drafted for Battle 83 Chapter 6 Unruly Safety: Protecting Ourselves with Glass Cases 97 Part III Artificial Politics: When Politics and Technology Collide 109 Chapter 7 Unruly Future: When Ai Eats Democratic Capitalism 111 Chapter 8 Unruly Tech: a Sector You Can’t Regulate 137 Chapter 9 Unruly Truth: Deepfakes and the Liar’s Dividend 153 Chapter 10 Unruly War-bots: the Internet of Weapons 165 Chapter 11 Unruly Values: When Everything Is About Everything 181 Part IV Legalai: When Law and Technology Collide 193 Chapter 12 Unruly Law: Empowerment Through New Legal Weapons 195 Part V Fighting Back 211 Chapter 13 Fighting Back: Unruly Doom Loops and Flywheels 213 Notes 229 Acknowledgments 255 About the Author 259 Index 261

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Author Information

SEAN WEST is co-founder of the award-winning AI software company Hence Technologies, which empowers businesses to win in an unruly world. He served for many years as Deputy CEO of Eurasia Group, the leading global affairs firm, where he advised top CEOs, general counsel and investors. He writes the popular newsletter GeoLegal Notes, which explores the intersection of politics, technology, and law.

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